This phrase refers back to the particular demographic of customers searching for diapers designed for bigger toddlers. These customers usually prioritize components reminiscent of absorbency, consolation, and a safe match for lively kids. An instance can be dad and mom buying diapers for a toddler who has outgrown smaller sizes.
Understanding this shopper group is essential for advertising and marketing and retail methods. Successfully reaching this phase can result in elevated gross sales and model loyalty. Traditionally, diaper sizes have developed to satisfy the altering wants of rising kids, and understanding the precise calls for of every dimension class is significant for product growth and focused promoting. This focus additionally permits retailers to optimize stock and shelf placement for optimum visibility and accessibility to the suitable buyer.